Factors.ai is an AI-powered demand generation platform designed for B2B teams. It helps automate and optimize every step of the demand generation process using AI agents.
Key features include:
- Intent Capture: Captures cross-channel intent signals and GTM data in one place.
- Account Intelligence: Segments, scores, and analyzes high-intent accounts and deals.
- Workflow Automations: Automates GTM tasks across CRM, MAPs, and more.
- LinkedIn AdPilot: Optimizes LinkedIn campaigns for improved ROI.
- Website Visitor Identification: Identifies anonymous companies visiting your website.
- Content Attribution: Measures content ROI.
Use cases:
- Maximize RoAS from marketing investments.
- Optimize funnel efficiency and reduce CAC.
- Refine cold outbound strategies.
- Target high-intent accounts with intent-based outreach.
- Revive cold deals by re-engaging returning accounts.
Factors.ai integrates with popular sales and marketing tools, providing a unified platform for B2B demand generation.
