Factors.ai

Factors.ai is an AI-powered demand generation platform designed for B2B teams. It helps automate and optimize every step of the demand generation process using AI agents.

Key features include:

• Intent Capture: Captures cross-channel intent signals and GTM data in one place.
• Account Intelligence: Segments, scores, and analyzes high-intent accounts and deals.
• Workflow Automations: Automates GTM tasks across CRM, MAPs, and more.
• LinkedIn AdPilot: Optimizes LinkedIn campaigns for improved ROI.
• Website Visitor Identification: Identifies anonymous companies visiting your website.
• Content Attribution: Measures content ROI.

Use cases:

• Maximize RoAS from marketing investments.
• Optimize funnel efficiency and reduce CAC.
• Refine cold outbound strategies.
• Target high-intent accounts with intent-based outreach.
• Revive cold deals by re-engaging returning accounts.

Factors.ai integrates with popular sales and marketing tools, providing a unified platform for B2B demand generation.